Grocery store weekender display featuring custom characters designed, sculpted, and photographed by Chris Sickels/Red Nose Studio. The character art was awarded and featured in Communication Arts Magazine – 353 Illustration Edition.
Creative Direction: Doug Stryker
Art Direction: Scott McFadden
Copywriting: Jevin Snyder
Our team created a large volume of print, digital, and social media deliverables to support the “Scout Me In” campaign, which was historic for featuring girls as well as boys in the Scouts BSA program. We also guided the first-ever digital publication of Boys’ Life Magazine and the Boy Scout Handbook.
Designer: Joey Luong
Designer: Robbie Thiessen
Designer: Becca Saladin
Designer: Anthony Muelle
Production Artist: Susan Tate
Production Artist: Beth Pogue
Copywriter: Matt Bravo
As part of PepsiCo's global citizenship initiative, the website educates consumers on recycling while staying fun and entertaining.
An interactive pop-up book brought to life with animated recycled materials that tell the story of recycling through a repeating parrot. Users can take a recycling challenge and receive Pepsi Stuff points. Also, templates for each character could be downloaded to continue the story long after the computer is turned off.
Recognition: W3 Award Show Silver in the Environmental Awareness Category
Results: 300k people pledged to recycle more
Creative Direction: Christian Wojciechowski
Art Direction: Benjamin Hancock
Art Direction: Doug Stryker
Copywriting: Matt Smith
Copywriting: Browen Walsh
Illustration: Carlo Giovanni
Animation: Brett Jubinville
Microsite design for the JCPenney America's Prom Sweethearts promotion. The site was built on a card-based interface and used social media to create buzz as well as drive in-store traffic.
Creative Direction: David Waggoner
Design: Doug Stryker
Copywriting: Nikki Sumrow
Motion Graphics: Teal Besson
Poster campaign to raise awareness of the importance of microchip identification for pets.
Creative Direction: Doug Stryker/April Moore
Art Direction: John Harrell
Copywriting: Michael Streiter
Complete rebrand and rebuild of the PepsiCo corporate site.
Recognition: W³ Best in Show 2009
Creative Direction: Braden Bickle
Art Direction: Doug Stryker
Art Direction: Ike Brooker
Art Direction: Whitney Cates Amézaga
Art Direction: Sergio Moctezuma
Copywriting: Karen Vogel Scamardo
Copywriting: Crystal Taylor
Animation Designer: Michael Lamb
Web Developer: Megan Skelly
An online voting contest to find the newest Mountain Dew flavor to be released. It encouraged social promotion, sweepstakes, and surveys to encourage viewer participation and product feedback.
Brahma is a beer from Brazil that is owned by Miller Brewing Company. This was a rebranding initiative to help bring Brahma to the USA.
Creative Direction: Doug Stryker
Art Direction: Juliann Furr
Design: Doug Stryker
Design: Wesley Porter
Design: Darren Hankins
Copywriting: Travis Staut
Contest site for Diet Dew which encouraged people to film and submit their own Surprising Facts video which would be voted upon by other Diet Dew fans. The site behaved as if it was being seen from the viewfinder of a video camera.
Creative Direction: David Waggoner
Art Direction: Doug Stryker
Copywriting: Lauren Scott/Mindy Gray
Creative Direction: Dave Carter
Art Direction: Doug Stryker
Copywriting: Rich Machin
Broadcast campaign highlighting ways that Kentucky Utilities serves the community and helps boost local businesses.
Creative Direction: Dave Carter
Art Direction: Doug Stryker
Copywriting: Rich Machin
Employee-focused branding campaign for Louisville Gas & Electric.
Creative Direction: David Farmer
Art Direction: Doug Stryker
Copywriting: Rich Machin